Dress Like A Star this Summer

The excitement in the air is palpable this week at brag bags HQ as we unpack the Summer shipment – have my eye on no fewer than seven bags to kick off the season – too much is never enough.

Book Of The Month – Contrary to popular belief we do (and can) read something other than Vogue and Grazia and our must read book this month is “Dress Like A Star” by fashion’s fairy godmother Annebelle van Tongeren, senior stylist for such shows and events as Australian Idol, Big Brother, The Logies, The Arias and Melbourne Spring Racing Carnival. On Annebelle’s wise advice I have thrown away all my 50’s style skirts and polo necks to reveal a slimmer and taller Ms WWFB J

Brag Bags will be attending the Fashion and Flowers Ladies Lunch at Fraser’s in Kings Park on the 11th of September to help raise funds for the Breast Cancer Foundation of WA. The event promises to fun, fabulous and fashionable. For ticket information visit kingsparkfestival.com.au.

Retail Detail – We have been loving our time at shopping centres around Perth meeting our customers, making new friends and getting lots of valuable feedback on our range. We have a gorgeous selection of sterling silver and marcasite rings on display which girls love to pour over and try on hoping to find the perfect piece of bling for their fingers. You know I’ve watched these lovely ladies spend more time selecting their $39 ring than I spent choosing my engagement ring (and husband for that matter).

Bold, bright and brave colours are back for Summer. Grab a Retro Circles in green, yellow or orange for an instant wardrobe pick up or better still one of each

Remember – “well behaved women rarely make history….”

How to Pick a Bag for Your Body Shape

One question we get asked a lot at brag bags (aside from "Do you know
next weeks Lottos numbers?" and "Should I eat yellow snow?" - the
answers to which are obviously NO) is

"How do I pick the right bag for my body shape?"

This is easy peasy lemon squeezey - think of your
handbag as an amusing diversion - drawing the eye away from figure
flaws and towards your better features....

Here is your quick guide to choosing the right Summer bag -

Do you have a larger booty than you might like but a great bust (and these two features do often - sadly - come as a pair) then your Shell
Circle Clutch worn under your arm will draw the eye up.

Is your Wonder-bra your best friend but you have great thighs? Grab a Lotus and all eyes will be on your gorgeous pins.

Does your tummy say six pack but your upper arms say BINGO? Wear your
Linen Zip Messenger as a crossbody and the word "tuck-shop" will be
last thing on anyone's mind.

Hello Sailor - Follow in the oh so cool footsteps of Duffy, Gwen
Stefani and Kirsten Dunst by putting the naughty into NAUTICAL this
Summer...

Check out our Large Gathered Silk Tote which is right on trend for 2008

Retail Detail
Click on the "Find Us Here" button on our website to find out which
shopping centers we are at in the coming weeks with our brand new Summer range!

August 17: Brooke Shields, Favourite Mum's Video

Congratulations to Sarah Russell - winner of our Breakfast with Brag Bags Competition - Sarah will be joining Brag Bags staff at the Pearls of Wisdom breakfast at Burswood next Saturday. Sarah will be enjoying a morning of fun, fashion parades (and of course, fabulous company) and receiving a gift bag that has been exclusively designed by Brag Bags for the event.

In the interests of the fast approaching Fathers Day follow this link to our favorite song about Mothers :) http://www.youtube.com/watch?v=RxT5NwQUtVM

3 Things I have Learnt About Fashion

1. You don't always get what you pay for.
2. Skinny leg jeans are only for people with skinny legs.
3. While leg warmers do indeed keep your legs warm and head bands are bands for your head. Nail bars are sadly not hardware stores that serve cocktails :(

Where In The World - We here at Brag Bags just love hearing about all the places you have spotted a Brag Bag. Please let us know where you have seen one of our bags and we will mention it here.

Pictured here is one of our favorite spots - gorgeous Lipstick Jungle star Brooke Shields with her very own bragbag.

Help Ms WWFB:

I am heading away for a romantic weekend with my new man and am so nervous as we have never spent such a length of time together...what should I pack???

You lucky girl - the last "romantic" weekend I went on with a hot boy was in a caravan. In Augusta. The boy was my son and it was December. Get out your Croque Cabin and throw in some saucy nightwear, glam resort wear and a bottle or three of champagne. Fill the bath with bubbles on arrival and light some candles and any nerves will magically melt away like my foundation on a hot day :)

August 10: 5 reasons why you need a new bag this Summer

We have been FLAT out at brag bags central lately working on the Summer range which looks amazing – all the hot on trend looks for the season have been incorporated with lots of bright colours, shiny patents, metallic and nautical pieces to appeal to your inner magpie. Fashionista’s will still find plenty to love in all black, all the time. Check out the catalogue at http://www.bragbags.com.au/summer09.pdf.

Please send me ALL your problems – I might not care or even answer them but they will make me feel better about my own life at least…

Dear Ms WWFB (Will Work For Bags)

Help! I don’t know how to wear the new season metallics – especially accessories – should my shoes and bag still match????


Hhhmmmm - ok – do you live on the Gold Coast (Viva Bris Vegas), are you the mother of the groom, do you serve drinks at the Copa Cabana…if you answered no to all of these (and even if you answered yes) then you don’t need to match your shoes and bag. Contrast and complement and treat metallic’s like a neutral especially in Spring and Summer when black shoes can be a bit harsh.


5 Reasons You Need A New Bag This Summer And Not A New Man
1. Your new Summer bag will help you haul all your stuff to the beach (think the BeachBall, page 32

2. Your new Summer bag won’t care if you gain 2 stone.

3. You won’t mind if your best friend is using the same new Summer bag.

4. Your new Summer bag won’t even notice that it’s not your only new Summer bag.

5. Your new Summer bag won't forget to take the rubbish out – see it was really only 4 valid reasons – I was stretching it with that one.




Very exciting news this week – 20 or so of our Summer range jetted off to Melbourne to Channel Ten where they will be part of a huge publicity campaign to launch a new reality dating show – keep your eyes peeled and let us know when and where you spot any promos featuring brag bags.